Higher Ed Brand Identity: Arizona

Higher Ed Brand Identity: Arizona

Higher Ed Branding in The Grand Canyon State Considering its placement within the United States, I did not expect Arizona to have as many higher ed institutions as it does - let alone a fresh range of visual diversity in their brand identities. The Arizona community...

Higher Ed Brand Identity: Virginia

Higher Ed Brand Identity: Virginia

Higher Ed Branding in The Old Dominion Vermont's population is under one million people, nearing 640,000. It is a small state. But, despite its population, it still has 17 higher ed institutions. The brand marks representing these institutions fall within the typical...

Higher Ed Brand Identity: Kansas

Higher Ed Brand Identity: Kansas

Higher Ed Branding in The Sunflower State It's always a cool experience to visit colleges and universities in another state and see how they implement the various brand applications. I had a great opportunity to speak at a conference at Pittsburg State University in...

Higher Ed Brand Identity: Wisconsin

Higher Ed Brand Identity: Wisconsin

Higher Ed Branding in The Badger State Looking at the collection of institution logos from Wisconsin, I feel refreshed. The logos in this archive have a diverse range of aesthetic style, design strategy, and icon usage. In consideration of that diverse range, there...