This non-profit project seeks to build a robust archive of marketing, design, and communications work being produced by institutions of higher education in the United States.
Works featured in this site exemplify an optimal alignment (“centered”) in marketing strategy (vision), creative direction (execution), and audience engagement (return). All work selected for inclusion into the site is at the discretion of the author. Every attempt is made to contact the creators for their insights into their work.
Each work shared on this site will:
RJ is the Associate Director of Student Engagement in Pitt Business at the University of Pittsburgh, Adjunct Professor of Graphic Design at Point Park University, and Creative Strategist with +Public. He has been a graphic designer for 25 years, having started at age 11. Before joining Pitt, he was a tenured faculty member at Youngstown State University.