by RJ Thompson | Dec 1, 2021 | Branding, Graphic Design, International Institutions
Redefining Value: Key issues in HE Marketing, Recruitment and Identity The following blog post is translated from a presentation that was offered at the Redefining Value: Key issues in HE Marketing, Recruitment and Identity conference in Australia hosted by Twig...
by RJ Thompson | Apr 4, 2021 | Branding, Graphic Design
Higher Ed Branding in The Pine Tree State Maine has a good grip on branding design. While there are fewer higher ed institutions than other states, each for the most part has a good visual representation. Some notable takeaways: Most logos feature a block-justified...
by RJ Thompson | Mar 13, 2021 | Branding, Graphic Design, Logos
Higher Ed Branding in The Silver State Some notable takeaways: Most of the 11 logos are typography-based with little reliance on a graphic or illustrated icon. The use of single-letter icons or monograms is quite prevalent. Typeface usage split primarily between Serif...
by RJ Thompson | Jan 4, 2021 | Branding, Graphic Design, Logos
Let’s take a look at logos in the Keystone State. As a graphic designer, one of the most challenging and fun projects to work on is a brand identity project. The challenge of creating an identity for an organization, person, or product, also carries with it...